Website Cost for Small Businesses: 2026 Pricing Guide

What goes into the price of a website?

You’ve probably seen quotes for a “similar” website ranging from €300 to €8,000. That gap isn’t random — it reflects real differences in scope, quality, and strategy. This guide breaks down the real costs for each type of project, and what actually drives those numbers.

4 types of websites and what they cost in 2026

1. A simple showcase website (1–5 pages)

Typical budget: €500–€1,500

Ideal for a craftsman or small business just getting started online. A showcase site covers: homepage, about page, services, contact form, and your business details. It can be up in 1–2 weeks and meets the needs of the vast majority of local businesses.

2. WordPress site with blog and SEO

Typical budget: €1,200–€3,500

If you want to attract clients through Google, a showcase site alone won’t do it. A WordPress site with a built-in SEO strategy positions you for searches like “plumber in Charenton” or “electrician 94.” A regular blog reinforces your domain authority — an investment that compounds over time, unlike paid ads.

3. Conversion landing page

Typical budget: €800–€2,000

A landing page is a single page built to convert visitors into prospects or customers. Typically paired with a Google Ads campaign or seasonal promotion. The goal: get the form filled, the phone ringing, or the appointment booked.

4. Full website redesign

Typical budget: €1,500–€5,000

Your current site is slow, dated, or not mobile-friendly? A full website redesign starts fresh while preserving your existing content and SEO history. It’s also the opportunity to rethink the structure, improve performance, and update your brand image.

What really drives the price

  • Number of pages: each page takes design and copy time — a 10-page site costs significantly more than a 5-page one.
  • Design complexity: fully custom design takes 3× longer than adapting a premium theme. For most small businesses, a well-customised theme is far more cost-effective.
  • Features: online booking, auto-quote forms, client portals — every feature has a development and maintenance cost.
  • Content creation: providing your own text and photos saves €300–€1,500. If the freelancer has to create everything, add that to your budget.
  • The provider’s experience: a junior freelance will quote less but often deliver a site with no strategy. An experienced provider builds for conversion and ranking from day one.

Ongoing costs you can’t ignore

  • Hosting: €5–€30/month depending on server power.
  • Domain name: €12–€20/year.
  • Maintenance and updates: WordPress requires regular core, plugin, and theme updates to stay secure. A good maintenance plan runs around €39–€80/month.
  • SSL (HTTPS): usually included in hosting, but worth checking.
  • Premium plugins: some SEO or backup tools have annual subscription fees.

Local provider or online platform?

For local businesses, working with a provider in your area has real advantages: they understand the local market, can optimise your local SEO in Île-de-France, communication is seamless, and their reputation depends on your satisfaction.

Watch out for platforms promising a site for €99: you get a generic template with no SEO strategy, no after-care, hosted on underperforming shared infrastructure.

Does AI change things in 2026?

Since 2024, AI has changed how websites are built — speeding up copywriting, generating mockups faster, and automating repetitive tasks. A provider who understands these tools can deliver a quality site faster, and more affordably.

At WebSteve, we use AI to accelerate production without cutting corners on quality or strategy. Our AI automation service can also work for your business directly: automatic quote responses, WhatsApp Business chatbots, lead follow-up.

WebSteve pricing — fully transparent

Project typeTimelineStarting price
Showcase website (5 pages)1–2 weeksFrom €690
WordPress site + basic SEO2–4 weeksFrom €1,200
Conversion landing page5–10 daysFrom €790
Website redesign3–6 weeksOn quote
Monthly maintenance—From €39/month

These are indicative prices and may vary with project complexity. Every quote is free and no-obligation.

Get your quote in 3 minutes

Fill in our online quote form — it takes 3 minutes. Describe your project, your goals, and your rough budget. I’ll get back to you within 24 hours with a precise estimate and a clear plan of action.

No technical jargon. No vague promises. An honest quote for a well-built project.

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